Mississippi College

Retha Price

Welcome to Mississippi College!  I teach several marketing courses including Marketing Principles, Retailing and E-Commerce, and Integrated Marketing Communications.

On this page you will find my teaching schedule, office hours, contact information and syllabi.  You may access additional class resources such as PowerPoint slides and assignments through Moodle.

Please feel free to stop by my office if you have questions concerning  marketing classes or the marketing major.  I look forward to meeting you.

About Me

  • DBA, Mississippi State University, 1989, Major:  Marketing    Minors:  Economics and Management
  • MBA, Mississippi State University, 1985
  • BBA, Mississippi State University, 1983, Major:  Marketing
Publications/Teaching Experience
  • Published in Journal of Retailing, Journal of Marketing Channels, Journal of Commercial Bank Lending, and International Review of Retail, Distribution and Consumer Research, Innovative Marketing:  International Research Journal, Journal of Academic and Business Ethics, and Academy of Educational Leadership Journal
  • Published in proceedings for Southern Marketing Association, Atlantic Marketing Association, and the Fifth International Conference on Distribution.
  • Previously taught at Mississippi State University, University of West Georgia and Belmont University.  

Class Schedule

Fall 2014

  • MKT 482 - Retailing and E-Commerce (online)
    Tues. and Fri., 5:30 - 7:40 (for exams only), Self 304
  • MKT 482 - Retailing and E-Commerce (traditional)
    Tues. and Thurs., 12:00 - 1:15, Self 307
  • MKT 482 - Retailing and E-Commerce (hybrid)
    Mon. and Thurs., 5:30 - 7:40 , Self 307

Spring 2015

  • MKT 381A - Marketing Principles
    MWF, 9:00-9:50, Self 302
  • MKT 381B - Marketing Principles
    MWF, 10:00-10:50, Self 302
  • MKT 485 - Integrated Marketing Com.
    MW, 12:00-1:15, Self 202
  • MKT 485 - Integrated Marketing Com. (ADP)
    M Th, 5:30-7:40 (hybrid), Self 202